Introduction
What does it mean to be a “self” in the 21st century? This is the question at the core of British-Japanese artist Simon Fujiwara’s work. His exhibition It’s a Small World features key works from the full span of the artist’s career.
Simon Fujiwara‘s works reflect on how a self is constructed. His many influences include history, art history, advertising and theme park design. Fujiwara’s output as an artist ranges from performance to video and from painting to the creation of entire themed worlds. His works are informed by his studies in architecture and are often presented as spatial experiences in which ethical and moral questions can coexist with the fantastical and the absurd. He frequently uses his own personal history as a starting point for his works.
In his most recent body of work Who the Bær, Fujiwara explores identity through the figure of a cartoon bear. As they search for their “true” identity, the lovable cartoon bear morphs effortlessly into various art styles, people, and objects.
Through his practice, Fujiwara seeks to expand our notions of race, gender and national and sexual identities in a world that is increasingly mediated by technology and images.
This is Fujiwara’s first solo exhibition in Finland. The exhibition is curated by João Laia, chief curator of temporary exhibitions.
Simon Fujiwara
It's a Small World
Museum of Contemporary Art Kiasma
Mannerheiminaukio 2
00100 Helsinki, Finland
March 1 – October 13, 2024