General Idea High Profile, 1978
Screenprint on paper
119 x 76 cm (unframed)
General Idea's High Profile is a self-published edition of approximately 300, of which only 30 are signed and numbered. It was the poster for General Idea’s fictitious 10th anniversary party (General Idea formed in 1969), a performance/event held on Friday, 13 October 1978 at the Skypod level 3 indoor observation deck of the CN Tower, Toronto, then the world’s tallest freestanding structure (553 metres). The dress attire was defined as “Upwardly Mobile.”